Welcome to the 7-Figure Authorpreneur Podcast with your host, Octoryia Robinson. In today’s episode, we dive deep into “The Power of Book Branding: Winning Hearts and Markets” with our esteemed guest, Allysen Kerr.
In this episode, Allysen Kerr shares foundational principles for developing a book brand that not only connects profoundly with your audience but also paves the way for market success. Whether you’re an aspiring author or a seasoned pro, this episode is packed with insights and strategies to help you build a book brand that resonates and thrives.
Allysen Kerr is not your ordinary brand strategist; she’s an award-winning entrepreneur, designer, storyteller, and published author. With a background in journalism and communications from the University of Florida, she mastered the art of storytelling and developed a passion for design and online media.
Having launched her first venture at the young age of 20, Allysen understands how to transform a vision into reality. She’s a former magazine publisher, featured on CNN, and the CEO of Prymel Elements. Her expertise lies in marketing, branding, and business, empowering entrepreneurs and nonprofits to create culture-bending brands that lead to increased revenue.
Join us as we explore the essential elements of book branding, discover how to connect with your audience, and pave the way for market success.
More abour Allysen:
Allysen Kerr is an award-winning entrepreneur, brand strategist, designer, and storyteller. A published author, Allysen graduated from the University of Florida’s College of Journalism and Communications, where she learned the art of storytelling and developed a passion for design and online media.
Originally from New York, this Jamaican-American launched her first venture at the age of 20, learning how to take a vision and turn it into a reality at a young age.
The former magazine publisher has been featured on CNN and is the founder and CEO of Prymel Elements. She uses her skills in marketing, branding, and business to help entrepreneurs and nonprofits build culture-bending brands and create a path for increased revenue.
When it comes to branding, Allysen believes that a strong identity and a clear vision are the core of any organization or business. Allysen is passionate about helping entrepreneurs and organizations bring their visions to life.
Based in Tampa, FL, she serves as President of the National Association of Women Business Owners – Greater Tampa Lakeland, which represents businesswomen in the West Central Florida region. Allysen is also a Past President of the University of Florida Tampa Gator Club. She is an advisory board member to Mentoring with Purpose Charity and mentor for the Nonprofit Leadership Center’s Advancing Racial Equity on Nonprofit Boards Fellowship.
To connect with Allysen, please visit – www.prymelelements.com
